Why YouTubers Are Switching to Longform Content Again
Something unexpected is happening on YouTube. After years of watching creators chase the short-form video trend, frantically pumping out Shorts to compete with TikTok and Instagram Reels, we’re witnessing a dramatic shift. The same creators who abandoned their 20-minute videos are now returning to longform content—and they’re doing it with a vengeance. If you’ve noticed … Read more